Moscow Diaries — Day 3 of 4 · By Anant Agarwal, Co-founder & Chef, Daily Foodzz · 17 September 2026
By the third day of a show, the conversations change.
The first two days @ WorldFood Moscow 2026 Day 3 are introductions, samples, ranges, general interest. Today was different. Today people sat down and talked about how a shipment actually works once it lands — what arrives, what is usable, what it costs to find out, and what has to happen at their end before any of it turns into money.
We are not going to recount anyone else’s business here. But the day moved something for us, and it is worth setting out plainly where we stand on four things.
On Grading, We Would Rather Be Boring
Every supplier quotes a grade. The number is easy to say and hard to check until the container is open.
Our position is simple: the grade we quote is the grade we can stand behind, and we would rather quote a lower one accurately than a higher one optimistically.
That is not a modest claim. A supplier who quotes 95 and delivers 80 has not given you a better price. They have moved a cost from their side of the transaction to yours, and you discover it after the money has moved and the container is in your facility. What looked like a saving on the invoice turns into unusable material you have already paid for, handled, and stored.
If our number is lower than someone else’s, compare what actually arrives rather than what was promised. That is the only comparison that means anything, and it is the one we are comfortable being judged on.
Yesterday we set out what comes off our sorting line before anything is packed. This is the other half of the same commitment. Sorting properly is the work. Describing the result honestly is the part that decides whether you can plan around us.
Come and Look
We would rather you did not take our word for any of this.
Our plant is open to you. Come yourself, send someone from your team, or send an independent surveyor — whichever suits how you work. We will make the arrangements and we will not make it difficult.
You are welcome to see the range of material we work with, how it moves through sorting and grading, how the line is staffed, and what our people are actually pulling out. If you have specifications or procedures you want us to work to, bring them and we will go through them properly rather than nodding at them.
We say this because a claim about quality is worth very little on a website and quite a lot when someone has stood in the room. If you are considering a supplier in India and you have the means to verify before you commit, verify. We would rather be chosen after that than before it.
The Order Should Fit Your Business, Not Our Convenience
A full container of a single product is the easiest thing for a manufacturer to produce and ship. It is not always the best thing for the person receiving it.
So we are willing to have that conversation differently. Mixed loads. Split quantities across products. Shipment frequency adjusted to how you actually move stock rather than to a number we have written down somewhere. Our minimums exist for good reasons on our side, but they are not a principle, and we do not treat them as one when a different arrangement works better for you.
We would rather build something that fits your operation and lasts for years than win a single large order that sits somewhere becoming a problem for you.
If the standard structure does not suit you, tell us what would. It is a conversation we are genuinely open to, and it is one of the more useful ones we can have at this stage.
What Happens After It Leaves Us
We know that in most cases what we ship is not the finished article. It gets processed further, packed under someone else’s name, and sold on to people who never hear of us.
That matters to how we work. If our grading is loose, the consequence does not stop at your yield figure — it continues into what you supply onward, and into a reputation you have spent years building. You are the one standing behind it, not us.
We would rather carry that properly at our end. It is also, frankly, the more sensible commercial position. A supplier who costs you a relationship downstream has cost you far more than they saved you on the invoice, and we have no interest in being that supplier.
Tomorrow Is the Last Day of WorldFood Moscow 2026 Day 3
Day 4 closes the show.
If you are here, come and find us — Daily Foodzz, Virun Global Trade Pvt. Ltd., Stand A5097/17, India/APEDA pavilion. Our Russian translator is on the stand all day.
And if what you want is not a conversation at a trade fair but a look at how we actually work, that offer stands whenever you want to take it up.
Come and taste, or ask us for a sample and try it in your own kitchen.
— Anant, Daily Foodzz
The Recognition
We have been recognized by Ministry of Commerce & Industry, Government of India; APEDA. You can read more about it here
References: Press Release | Department of Commerce | APEDA | News on Air
